Google Ads Secrets of the 1%: How to Attract & Convert More Visitors Into Customers | Ecom 80/20 Podcast
Turning one-time buyers into lifetime buyers starts with acquisition. Most e-commerce brands, however, suffer from shiny new object syndrome.
With TikTok ads, machine-learning driven strategies and ChatGPT hacks, staying ahead of the acquisition plans of the top 1% is more important than ever.
On this week’s Ecom 80/20 Podcast episode, Isaac Hyman talks with Aron Nam, an acquisitions and Google ads expert who’s worked with Walmart, B&H Photo & over 50+ e-commerce brands from the top 1%, about how to attract & convert more customers that turn into lifetime buyers.
You’ll learn the important differences between PMax vs. Manual in Google Ads, why Q2 is critical for e-commerce brands to figure out Google ads, and how to spend your acquisition dollars more effectively using the Pareto Principle.
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