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Timing is Everything: Finding the Ideal Duration for Black Friday and Cyber Monday Promotions 

 October 17, 2023

By  HiFlyer Experts

Alright, my fellow hustlers, let’s talk timing – one of the most crucial factors in your Black Friday and Cyber Monday success. So, what’s the ideal duration for these promotions?

Here’s the deal: it’s not one-size-fits-all. The ideal duration depends on your audience, products, and business goals.

For most, a week-long promotion is a sweet spot. It allows you to build anticipation and gives customers ample time to plan their purchases.

But, consider a pre-game. Start teasing deals early, weeks in advance. This creates excitement and gets your audience primed for the main event.

And don’t forget Cyber Monday. Extend your promotions to include both days. Cyber Monday is growing in importance, and some customers prefer online shopping.

Ultimately, it’s about finding what works for you. The key is to listen to your audience, analyze past performance, and adapt your strategy accordingly. It might take some tweaking, but the right duration can be a game-changer in your Black Friday and Cyber Monday success. So, hustle smart!


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