Driving Loyalty in the Ebike Industry: Andrew Mosko’s Retention Tips from Juiced Bikes | Retention Nation Podcast
Welcome back to Retention Nation! In this exciting new episode, Isaac sits down with Andrew Mosko, VP of DTC at Juiced Bikes, to dive deep into the world of customer retention in ecommerce. Andrew brings a wealth of experience from his roles at Stanley Black and Decker, Hearst, and OXO, making this conversation a must-listen for anyone in the retail and DTC space.
Isaac and Andrew explore key questions like:
- What does it take to build a successful DTC operation, especially when starting from scratch?
- How can retailers retain customers in the face of direct-to-brand competition?
- What’s the secret to aligning various departments’ goals for effective retention strategies?
- How is Juiced Bikes converting pandemic-era riders into loyal customers, and what lessons have they learned?
- Navigating challenges like national news impacts and industry-specific issues such as lithium battery concerns.
- Are there retention patterns among different types of ebike riders?
- What’s on Juiced Bikes’ retention roadmap, including exciting explorations like direct mail?
- And finally, Andrew shares insights and last words about Juiced Bikes that listeners won’t want to miss!
Tune in for a lively and insightful discussion on all things retention, ecommerce, and email marketing with Andrew Mosko, only on Retention Nation!
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