Watch as Isaac Hyman, our email marketing for ecommerce expert, shows you the EXACT Cyber Monday launch plan he’s used to grow BFCM revenues by 300% for the top brands in the world.
Today we’re going to dive into what Cyber Monday gameplan that will turn your ecommerce sales from red or yellow to GREEN.
1) Full sales-oriented; people tune out non-sales email
2) Urgency and scarcity is critical here; one day to shop
3) Send multiple times: 12 AM to 12 PM(non-openers), 3 PM; incorporate SMS at morning and evening
4) Differentiate CM from BF; new look, new deal
5) Subject line: Use Cyber Monday in the subject line; 20a% higher or open rates with it in SL
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On our 2021 Ecommerce Holiday Playbook webinar, I’ll show you the EXACT weekend plan I’ve successfully used for the top 1% to generate 7-figures a day during BFCM weekend.