Episode Notes:
Meet Azriel Ratz
Azriel Ratz of Ratz Pack Media, which offers Paid Search and Facebook Ads to very large businesses, he’s also known as the king of Facebook Ads.
Name of the game is lifetime value of a user
Better know the Who, the What and the How, or at least 2 of them before you can run and scale your ads and profits through facebook ads
Took a brand running ads at $5,000 per month, to $8,000 per day and scale
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