October 1

Churn Prevention!

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Some proven strategies to reduce customer churn rate.

  1. Focus on identifying at risk customers who are about to churn 
  2. Identify average churn rate/times for product categories to set your baseline
  3. Segmentation Automations: Tag customers who are about to churn from the average purchasing cycle as well as their unique purchasing cycle 
  4. Personalize + test / learn / refine
  5. Run a series of cross channel automation within that pre-churn phase- combination of email touches + paid social

By applying these strategies you can actually find the root cause, fix the issue and retain your customers.

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How social media and user-generated content plays a KEY role in growing lifetime value Upsell hacks to grow orders AND order value


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